Say hello to your virtual creative agency

Before you take a look at what we do, I’d like to share with you how we started out. I launched Hey Mama! Creative after a 16-year stint as an ad agency art director. Becoming a mum, though, was seemingly a game-changer to my projected career path, where ability, drive and wicked flexibility did not mesh so well with convention. So after nearly two decades of working collaboratively in an office environment, with a network of amazingly talented people... I quit.

Why did I do that?
I left because I wanted something more. I wanted to prove to the status quo that you can still be a present mother and a successful career creative. I needed to prove to myself that I was a strong enough creative director to go it alone. I needed to show my son that if you work hard enough, you can have a bit of that ever-elusive work/life balance. Finally, I wanted to show my clients that you don‘t need to spend a fortune paying for fancy job titles and a global presence if you have the right people doing the job.

Being a mother has strengthened my creative game. It has taught me how to be a better communicator and ace time-manager, a ‘cut the b.s, get to the nitty gritty and get it done in time for family game night’ kind of creative. It’s also taught me to be a better listener, to not just interpret but truly understand the needs of my clients. It’s taught me to value the simple solution as much as the complex one, and to trust my imagination as much as my instincts. There’s no time for doubt in the current world of marketing, and there’s no one more grounded or adaptable than a mother.

SAY HELLO

to your virtual creative agency

Hey there.

Reach out, get in touch, because everyone knows... #mamaknowsbest